Human-driven,

Purpose-led Growth Consultancy

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Flywheel of Business

We are builders, dreamers, creative architects and ChatGPT pilots who love the rhythm of business but most importantly crave the surge of excitement of the new idea. AI is giving us the most expansive and ambitious set of wings we could dream of and we are ready to tap into its power to ensure your business soars

 
 

Purpose & MISSION

Achieve financial, talent and brand targets by amplifying your growth journey

Brand Strategy

Drive brand growth, powered by digital, data and a relentless focus on the customer

Creative & COntent

Create and distribute valuable, relevant, and consistent content to drive profitable customer growth

PEOPLE & CULTURE

Harness talent and culture through a human-centered, AI-driven approach

 

Some Challenges We Have Solved

 

Brand Growth DECLINE

Competitive Pressure

Skills Enablement Slowdown

DIGITAL ADOPTION FRICTION

 
 

 LEARN ABOUT AI

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 Clients and Partners

 

Our Equity Credo™

 

Great people build great brands that drive great returns for all.

What creates greatness? Equity. Being Valued, Capturing Value and Sharing Value.

AI will have a monumental impact on individuals, companies, societies and our entire civilization.

At all times, we need to strive Equity in all its forms:

Human equity ensures your teams feel they belong and deliver their best.

AI equity ensure fair representation at every step from training models to data actions

Brand equity is created by empowered teams who strengthen your brand’s performance.

Social equity means your brand is creating just and fair experiences for all stakeholders.

Return on equity captures profitability, taking into account the assets and liabilities that are part of your business.

These 5 forces drive the triple bottom line - people, planet and ultimately profit.

We have applied our Equity Credo™ insights across clients in the tech, healthcare, fintech and media sectors in the US and globally, contributing to stronger growth trajectories.

 
 
 
 

HUMAN-MACHINE SYNERGY

Our operating models for organizations, society and the world at large is experiencing transformative change. At Equity, we understand the importance of ensuring human-machine collaboration, synergy and impact. That’s why we use AI in our very own operating processes.

We take the traditional consulting methods of Discovery, Analysis and Recommendation — and use AI to catapult our clients to not just higher performance, but higher trajectory of ambition. We adopt the agile mindset by uncovering insights in the natural “habitat” of the business through live observation, participation and engagement and through smart experimentation using data, AI and content during the flow of the engagement.

We deliver insights-driven, digitally-powered next steps, not just research-laden powerpoints.

 
 

HUMAN CONNECTIVE TISSUE

Business problems cannot be solved using siloed thinking — and AI swiftly breaks down those silos by opening up data sources, drawing connection across different functions and enabling one unified language the brings together the fluency of the technologist, with the creativity of the marketer and the numerical acumen of the data engineer. Any business challenge has multiple facets that may originate from e-Commerce friction, disempowered customer service teams or misaligned marketing goals. Not unlike the human body, an organization is dynamic, interdependent and connected and taking a macro view is critical.

We don’t just deliver one-sided, complicated frameworks. We go deeper and solve the whole puzzle.

Business problems cannot be solved using siloed thinking — and AI swiftly breaks down those silos by opening up data sources, drawing connection across different functions and enabling one unified language the brings together the fluency of the techn
 
 

 AI IS THE ROCKET SHIP FOR THE MIND.

WE USE ITS POWER FOR HUMANIZED GROWTH.

 

Voice of Leaders 

 

KARUNA RAWAL

CMO, NATURE’S FYND

Raquelle  skillfully engages audiences and drives them to action with her persuasive style, growth mindset and marketing acumen.

 

SHUCHI SHARMA 

VICE PRESIDENT, GLOBAL D&I, SAP

Raquelle is creating a new way for organizations to think about empathy and how to think outside-of-the box.  The combination of neuroscience, art, empathy and storytelling is a wonderful process for exploring new ideas.

 
 

Matthew Egan

Managing Director, Strategy, Siegel + Gale

I had the pleasure of working with Raquelle on a large healthcare brand transformation initiative. Raquelle is a diligent strategist. She digs deep into the organizations she serves, finds the insights, and brings clear strategies to life.

 

Mackenzie Bushy

Commercial Excellence Partner, Bain & Co

Raquelle provided incredibly compelling marketing expertise as we developed growth strategies for a global food industry client. Our client was really impressed with the quality of her strategic thinking and the depth of insights she shared as new content and marketing programs were developed to drive sales results.

 
 

Laura Porto Stockwell

EVP Strategy, Wunderman Thompson

I had the good fortune of working with Raquelle on a project in the healthcare industry. Her knowledge and expertise in this area were deep and served as a foundation for the project. In addition, she brought a professional, collaborative and flexible approach to the work.

 
 
 
 

BE GUTSY WITH GROWTH

 
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Igniting the AI Growth Engine

The business of growth is the business of ambition. AI is giving us ambition turbo-charged and we have a unique opportunity to build it right - equitably, purposefully and boldly.  We ignited the conversation at Advertising Week NYC introducing how Marketing at the Speed of Thought, powered by AI will build new types of organizations and drive new frontiers in human progress.

FIND OUT MORE
INFO@EQUITYPROJECTFORALL.COM